Case Studies

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PetPlan

The pet health insurance company PetPlan approached Calm Campaigns in the summer of 2023. They inquired about a specific campaign that would help to educate their audience regarding pet bills and the overall cost of procedures such as operations.

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Royal Ascot - Find the Jockey Silks

Royal Ascot and Calm Campaigns teamed up once again to grow their outbound marketing efforts and increase audience awareness and engagement. Due to the longstanding relationship between Royal Ascot and Calm Campaigns, Calm reached out to Royal Ascot's Becky Hetherington with a way to supplement their marketing efforts through the use of gamification. 

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Advantage Travel Partnership - Anchors Aweigh

Advantage Travel Partnership launched a promotional gamification campaign called Anchors Aweigh to promote engagement and awareness during National Cruise Week in September. This campaign wanted to provide members with educational content related to Advantage Travel partner’s.

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Eleventh Hour - Spin the Wheel

Eleventh Hour, is a family-run business founded by Abigail Fletcher. The collaboration between Calm Campaigns and Eleventh Hour reshaped the landscape of last-minute beauty services, providing users with a hassle-free platform to book appointments with hair stylists and beauticians.

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Ascot Racecourse

Ascot Racecourse increased their audience engagement for their annual horse racing event, the Shergar Cup with the help of Dubai Duty-Free. Working together they created an immersive experience using gamification. 

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